Cookie Policy
What are cookies and why do we use them
This website uses cookies and similar technologies. Cookies are small text files placed on your device to help the website function properly, remember your preferences, and improve your overall experience.
We use cookies to:
- Ensure the website functions correctly
- Remember your preferences, such as your language settings or chat preferences
- Analyse how visitors use our website so we can improve it
- Personalise content and advertising, and measure the effectiveness of our marketing
This Cookie Policy applies to the following domain: netivevms.com.
For more information on how we handle personal data, please see our Privacy Policy.
Overview of cookies used
1. Necessary cookies
Necessary cookies are essential cookies that help make the website usable by enabling basic functions such as page navigation, bot protection, security, and remembering consent choices. The website cannot function properly without these cookies, and they do not require consent / cannot be switched off.
| Cookie name | Provider | Purpose | Maximum storage duration | Type |
__cf_bm |
CDN cookie set by Cloudflare, necessary for bot protection. | 30 minutes | HTTP Cookie | |
__cfruid |
Cloudflare / HubSpot | CDN cookie related to Cloudflare's rate-limiting policies. | Session | HTTP Cookie |
_cfuvid |
Cloudflare / HubSpot | CDN cookie related to Cloudflare's rate-limiting and load-balancing. | Session | HTTP Cookie |
__hs_cookie_cat_pref |
HubSpot | Records which cookie categories the visitor has consented to. | 6 months | HTTP Cookie |
__hs_opt_out |
HubSpot | Remembers that the visitor has already made a consent choice, so the banner isn't shown again. | 6 months | HTTP Cookie |
__hs_do_not_track |
HubSpot | Prevents the tracking code from sending information to HubSpot, when active. | 6 months | HTTP Cookie |
__hs_initial_opt_in |
HubSpot | Prevents the consent banner from always displaying while browsing in strict mode. | 7 days | HTTP Cookie |
__hs_gpc_banner_dismiss |
HubSpot | Records that the banner was dismissed when Global Privacy Control is active. | 180 days | HTTP Cookie |
__hs_notify_banner_dismiss |
HubSpot | Records that a Notify-type consent banner was dismissed. | 180 days | HTTP Cookie |
hs_ab_test |
HubSpot | Ensures a visitor consistently sees the same variation of an A/B-tested page. | Session | HTTP Cookie |
cookietest |
HubSpot | Determines whether the visitor has accepted the cookie consent notice. | Session | HTTP Cookie |
hs-messages-is-open¹ |
HubSpot | Remembers whether the chat widget is open for future visits. | 30 minutes | HTTP Cookie |
hs-messages-hide-welcome-message¹ |
HubSpot | Prevents the chat widget welcome message from reappearing after it's dismissed. | 1 day | HTTP Cookie |
__hsmem¹ |
HubSpot | Identifies a logged-in membership user on a HubSpot-hosted site. | 7 days | HTTP Cookie |
hs-membership-csrf¹ |
HubSpot | Prevents membership logins from being forged. | Session | HTTP Cookie |
hs-membership-logout-referer¹ |
HubSpot | Remembers the page a membership user was on before logging out. | 1 hour | HTTP Cookie |
hs.superstore.laboratory.<id> |
HubSpot | Anonymous, temporary cache used for internal HubSpot product experiments. Contains no personal data. | Approx. 48 hours | Browser Storage |
<id>_key¹ |
HubSpot | Remembers access to a password-protected page so the visitor isn't asked to log in again. | 14 days | HTTP Cookie |
_GRECAPTCHA |
Distinguishes human visitors from bots. | 180 days | HTTP Cookie | |
rc::a / rc::b / rc::c / rc::f |
Distinguishes human visitors from bots (reCAPTCHA). | Session / Persistent | HTML Local Storage | |
test_cookie |
Checks whether the visitor's browser supports cookies. | 1 day | HTTP Cookie |
¹ Only present if the corresponding HubSpot functionality (chat widget, membership login, or password-protected pages) is active on the website.
2. Analytics cookies
Analytics cookies are non-essential cookies controlled by the consent banner. They help us understand how visitors interact with the website by collecting data on traffic, user journeys, and visitor behavior, allowing us to improve our services.
| Cookie name | Provider | Purpose | Maximum storage duration | Type |
__hstc |
HubSpot | Main visitor-tracking cookie; contains domain, hubspotutk, first/last/current visit timestamps, and session number. |
6 months | HTTP Cookie |
hubspotutk |
HubSpot | Keeps track of a visitor's identity; passed on form submission and used when deduplicating contacts. | 6 months | HTTP Cookie |
__hssc |
HubSpot | Determines whether the session number and timestamps in __hstc should be incremented. |
30 minutes | HTTP Cookie |
__hssrc |
HubSpot | Recognises whether the visitor has restarted their browser to track session continuity. | Session | HTTP Cookie |
__hmpl |
HubSpot | Contains metadata on tracking events collected throughout the user's journey. Contains no personal data. | Session / persistent, depending on consent | HTML Local Storage |
hublytics_events_53 |
HubSpot | Temporarily stores tracking events created by HubSpot Product until dispatched. Contains no personal data. | Session / persistent, depending on consent | HTML Local Storage |
_clck |
Microsoft | Collects data on navigation and behaviour to compile statistical reports and heatmaps. | 1 year | HTTP Cookie |
_clsk |
Microsoft | Registers statistical data on visitor behaviour for internal analytics. | 1 day | HTTP Cookie |
_cltk |
Microsoft | Registers statistical data on visitor behaviour for internal analytics. | Session | HTML Local Storage |
c.gif |
Microsoft | Collects data on navigation and behaviour to compile statistical reports and heatmaps. | Session | Pixel Tracker |
mapbox.eventData.uuid / mapbox.eventData |
www.carma.earth | Collects statistical usage data to support map functionality. | Persistent | HTML Local Storage |
snowplowOutQueue_#_post2 (and .expires) |
Leadinfo | Registers statistical data on visitor behaviour for internal analytics. | Persistent | HTML Local Storage |
3. Functionality cookies
Functionality cookies allow the website to remember information that alters how the site behaves or looks (such as language settings, display preferences, or persistent chat states).
| Cookie name | Provider | Purpose | Maximum storage duration | Type |
messagesUtk¹ |
HubSpot | Recognises visitors who chat via the chatflows tool so conversation history can be resumed on future visits. | 6 months | HTTP Cookie |
hubspot-modern-theme |
HubSpot | Functional cookie used by the HubSpot CMS to remember theme and display preferences. | Persistent | HTML Local Storage |
¹ Only present if the chat widget (chatflows) is active on the website and the visitor interacts with it.
4. Advertisement cookies
Advertisement cookies are used to track visitors across websites and measure marketing performance. These include ad pixel cookies (e.g., Facebook, LinkedIn, Google) installed via marketing tools to display relevant advertising, prevent repetitive ads, and measure ad campaign efficacy.
| Cookie name | Provider | Purpose | Maximum storage duration | Type |
__ptq.gif² |
HubSpot | Pixel that records anonymous data, such as page views and clicks; tracks visitors across devices and marketing channels. | Session | Pixel Tracker |
__Secure-ROLLOUT_TOKEN / __Secure-YNID |
YouTube | Tracks the visitor's interaction with embedded content. | 180 days | HTTP Cookie |
__Secure-YEC |
YouTube | Stores the visitor's video player preferences for embedded YouTube videos. | Session | HTTP Cookie |
_ga / _ga_# |
Sends device and behavioural data to Google Analytics; tracks visitors across devices and marketing channels. | 2 years | HTTP Cookie | |
_gcl_au |
Used by Google AdSense to test advertising efficiency across websites. | 3 months | HTTP Cookie | |
_gcl_ls |
Tracks conversion rates between visitors and advertising banners, used to optimise ad relevance. | Persistent | HTML Local Storage | |
_li_id.# (and .expires) |
Leadinfo | Tracks individual sessions to compile statistical data across visits; may be used for lead generation. | Persistent | HTML Local Storage |
_li_ses.# (and .expires) |
Leadinfo | Tracks individual sessions to compile statistical data across visits; may be used for lead generation. | Persistent | HTML Local Storage |
ANONCHK |
Microsoft | Registers data on visitors across multiple visits and websites, used to measure advertising effectiveness. | 1 day | HTTP Cookie |
HUBLYTICS_EVENTS_53 |
HubSpot | Collects behavioural data across websites to present more relevant advertising and limit ad frequency. | Session | HTML Local Storage |
IDE |
Registers and reports visitor actions after viewing or clicking an ad, used to measure ad efficacy and serve targeted advertising. | 400 days | HTTP Cookie | |
LAST_RESULT_ENTRY_KEY |
YouTube | Tracks the visitor's interaction with embedded content. | Session | HTTP Cookie |
LogsDatabaseV2:V#||LogsRequestsStore |
YouTube | Tracks the visitor's interaction with embedded content. | Persistent | IndexedDB |
MR |
Microsoft | Tracks visitors across multiple websites to display relevant advertising. | 7 days | HTTP Cookie |
MUID |
Microsoft | Unique user ID enabling tracking synchronised across Microsoft domains. | 1 year | HTTP Cookie |
outpost/video-embed/error.gif |
HubSpot | Collects data when errors occur in video embeds. | Session | Pixel Tracker |
pagead/1p-user-list/# |
Tracks visitor interest in products or events across websites; used to measure advertising effectiveness. | Session | Pixel Tracker | |
SM |
Microsoft | Registers a unique device ID for return visits within the same advertising network, enabling targeted ads. | Session | HTTP Cookie |
SRM_B |
Microsoft | Tracks interaction with the website's search function to support relevant product recommendations. | 1 year | HTTP Cookie |
TESTCOOKIESENABLED |
YouTube | Tracks the visitor's interaction with embedded content. | 1 day | HTTP Cookie |
VISITOR_INFO1_LIVE |
YouTube | Estimates the visitor's bandwidth on pages with embedded YouTube videos. | 180 days | HTTP Cookie |
YSC |
YouTube | Registers a unique ID to track which videos the visitor has watched. | Session | HTTP Cookie |
yt-icons-last-purged |
YouTube | Required for the functioning of embedded YouTube video content. | Persistent | HTML Local Storage |
YtIdbMeta#databases |
YouTube | Tracks the visitor's interaction with embedded content. | Persistent | IndexedDB |
² Pixel trackers such as __ptq.gif are not technically cookies: they only record anonymous data (such as page views and clicks) and contain no personal data.
Managing your preferences
You can change your cookie preferences at any time via the "Cookie Settings" link in the website footer. There, you can indicate which categories of cookies you allow, with the exception of necessary cookies, which are always active.
Changes to this policy
We may update this Cookie Policy from time to time, for example when we introduce new tools or services. We recommend checking this page periodically.
Last updated: 07/08/26